Franchised Dealership Experience​

I then came to Australia and started working in a franchised dealership. It was the first time I had worked in a professional sales environment. It opened my eyes. To be fair, the team I worked with were great people. They had a job to do and did it very well. The income involved blew my mind.

Transition to Finance Broker​

In 2009, I left the dealership and studied to become a finance broker. I liked this move because I had no more KPIs and targets. I also enjoyed helping all of my clients, many of whom I can call true friends.
Proven Strategies​​

The proven strategies worked well for me as a broker. I’d ring a lead and ask a few simple questions. I’d then pretend to contact several finance companies and call the client back 20 minutes later with the same information I had on a spreadsheet on the first call. The second call was a sales ploy to build a stronger bond and make the client think you have worked hard for them. It took up a lot of my time and the clients. But it works. The extra calls are proven to convert more leads into deals, so the same systems are still in place today. I understand it from a corporate point of view – Advertising isn’t cheap, so they must maximise every opportunity.
Personal Growth and Karma​​

2018, I met a fantastic woman I’m grateful to call my wife. She firmly believes in karma, which rubbed off on me. She is financially stable, so that took the pressure off me. I ended up making a brave move. I started giving the best advice possible to everyone I spoke to, not just my current clients. Having honest conversations regularly gave me much more enjoyment than any money I could have gained by putting a deal together that would benefit me more than a client. I am also grateful to my parents for teaching me about ethics.

Passion for Helping Clients​​

This gave me a whole new passion for my work. I genuinely enjoy helping clients and giving them the best help I can provide. The way I see it is simple. If someone trusted me enough to call me for a quote, I’d return the favour and tell them about all the available options. Regularly, they would go elsewhere if I found them a better alternative without using me, and I still see that as 5 minutes well spent.

Launching EthicalFinanceBroker​

My system worked. I started climbing the ladder again, and it felt much better this time. My honesty created a loyal following. But the company I was with had old software and didn’t give me access to all the finance companies I wanted. So, I launched EthicalFinanceBroker.com.au to provide me with a platform to share some truths and transparency about the industry that I regularly discuss with people over the phone.

Transparency with Clients​

A big corporate company could not be as transparent with its clients as I am. I have calculated that my transparency costs me about 60% of the business I’m trained to do. But if I am not doing the right thing by the client, I would rather not have their business.
New Software and Quote Tool​

I now have got some fantastic software. It feels like I have returned a video cassette to Blockbusters and walked away with a Netflix account. It saves me so much time and makes the process quicker for everyone so I can charge less for my service. When you look at the quote tool, you just enter a few details and notice full transparency about all the available loans for your profile, showing the lenders in the market and their costs and fees. I even show the comparison rate, The rate that matters and the one not many mention.
Proud Family​

If you are still interested, I’ll tell you some more about my family that I am very proud of. My younger sister and her family also moved over to WA in 2008. She was my assistant in my previous finance broker position for eight years. She left to join her husband in a business called Ceramico in Rockingham. They sell tiles and, bathrooms, etc. They are doing well, and their Google reviews reflect their hard work.

My parents came to WA on a retirement visa in 2016. They love it here. My mum is involved with a charity called Team Fred. It helps the local families in need in Secret Harbour and the surrounding area. My parents, along with a few others, have invested many hours and raised a considerable amount of money.

In 2018, my brother Paul and his family arrived on a business visa. He had just moved from the family car sales that the business started in 1968 with my dad and Grandad. And he set up again in Rockingham. I have worked with him for almost two decades in Bolton (near Manchester). And it is great to share an office with him again. I am so proud of how he operates. He is the hardest-working person I have ever known, and he is also a believer in Karma, so he is easy to trust and deal with.

Conclusion​

I hope this website has given you something of value. The more people this helps, the better.

Kindest Wishes,
Eric